the BROADer issue is maintained by Colin Birch of Informed Sauce.
Informed Sauce provides a range of consultancy services within and around the media, content & technology business.
MARKETING & COMMUNICATIONS
Informed Sauce Communications provides services to organisations that wish to employ direct marketing strategies and use rich media, social media and online publishing in marketing and communications.
Services include:
Strategic marketing - strategy & concept development & implementation
Direct marketing
Relationship management - establishment, maintenance & management of commercial relationships with clients on your behalf
Rich media content production - including script writing, video & audio production, post production, graphics
Creative writing - case studies, brochures, booklets, online content, presentations
Social media - blogs, podcasts, advice & consultancy
Search Engine Optimisation (SEO)
Social Media Optimisation (SMO)
Web development - website design, build & refresh
Internal & channel communications
Public relations
Campaign evaluation & measurement
Event organisation & facilitation
TECHNICAL TRAINING
Specialising in 'technology training for non-technical people'; modular courses focusing on aspects of media content production, content management and content delivery.
Generally aimed at non-technical, often client-facing staff. Courses and modules are designed and written to provide people with the confidence they need to perform better in the workplace, to communicate with clients, colleagues and employers more effectively.
Popular subjects include 'File-based Workflows', 'High Definition Video' and 'An Introduction To Digital Video'.
WORKFLOW CONSULTANCY
Advice, deployment, implenetation & ntegration.
Combining media production technologies with new and existing media asset and brand asset management technologies.
Adapting workflows and working practices to create more streamlined, effective and profitable ways of producing, managing and delivering rich media content.
For more information, email Colin Birch or call on +447990 758246.


